Sentiment analysis
beyond the surface
Understand how people feel about your brand. Catch shifts in public opinion before they turn into real problems.
Know the mood,
adjust your move
Metricom’s sentiment analysis uncovers the emotional tone behind every mention — positive, negative, or neutral. Go deeper than raw data with contextual insights powered by AI.
Who benefits from sentiment analysis
Marketer
CMO
Head of PR
Social media manager
Customer experience manager
Business owner
How sentiment is tracked
Understanding sentiment helps you spot risks, measure brand love, and react with the right tone. Metricom combines AI precision with human flexibility so you always stay in tune with your audience.
AI-powered detection
Sentiment is automatically assigned to every mention using advanced AI algorithms
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Manual override
Easily update sentiment labels if needed to reflect context or specific nuances
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FAQ
How accurate is Metricom’s sentiment detection?
Our AI model is trained on millions of posts across 40+ languages to deliver over 85% sentiment accuracy, even in slang or irony-prone contexts.
Can I adjust sentiment labels manually?
Yes. You can manually change the sentiment assigned to any mention if the automatic detection doesn’t fully capture the context.
Does Metricom detect changes in sentiment over time?
Yes, you can visualize sentiment shifts by date range, campaign, or source to understand long-term impact and trends..
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Resource library
Free, practical resources to support your work
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